Why Gemstone Jewelry is Making a Big Return in 2025

Fashion is a funny thing. Always changing, yet somehow we always seem to circle back to the same old favorites. Over the years we have seen everything from delicate, dainty gold chains to chunky plastic statement pieces (shoutout to the 2000s). But in 2025, one trend is making an iconic comeback. Gemstone jewelry. And not just any gemstone jewelry, lab-grown gemstone jewelry. 

Now, diamonds aren’t the only option for engagement rings, anniversary gifts, or that well-earned treat-yourself moment. This year, sapphires, emeralds, rubies, and even hidden gems like morganite and tourmaline are stealing the spotlight.

A Look Back At Iconic Gemstone Jewelry That Changed the Game

Before we dive into why gemstone jewelry is making waves in 2025, let us take a quick trip down memory lane to some of the most iconic gemstone jewelry pieces in history. From legendary gemstone rings that seal royal love stories to dazzling jewels that are captivating the newer generations, these iconic pieces remind us that trends may shift, but the allure of gemstone jewelry remains timeless. And as we will see, its resurgence in 2025 isn’t just a comeback, it is a continuation of a legacy that never truly left.

Princess Diana’s (Now Kate Middleton’s) Sapphire Engagement Ring

In 1981, Princess Diana sent shockwaves through royal tradition by choosing a 12-carat oval Ceylon sapphire engagement ring, surrounded by 14 diamonds. Unlike most royal engagement rings that were custom-made, this beauty was actually from a gemstone jeweler's catalog. Meaning it was technically available to the masses. Fast forward a few decades, and Prince William proposed to Kate Middleton with the same sapphire engagement ring, proving that a well-chosen gemstone ring never goes out of style.

Jackie Kennedy’s Emerald and Diamond Ring

Jackie Kennedy’s gemstone engagement ring wasn’t just stunning, it was revolutionary. Featuring a 2.88-carat diamond paired with a 2.84-carat emerald in a chic “Toi et Moi” (you and me) style, it symbolized unity and balance. Today, the “Toi et Moi” ring is making a huge comeback, with celebrities and influencers alike opting for this double-stone design.

Katy Perry’s Ruby Halo Engagement Ring

More recently, singer Katy Perry received a stunning ruby ring from Orlando Bloom. Surrounded by diamonds in a floral halo, it is bold playful, and dripping in personality. Exactly what gemstone jewelry is all about.

Why Gemstone Jewelry is Taking Over in 2025

So, why exactly is gemstone jewelry experiencing such a major surge right now in 2025? Well, there are quite a few reasons why many people are swapping out their traditional diamonds for more colorful, expressive alternatives.

1. More Room for Personalization

No one wants to blend in and that is why people today crave uniqueness more than ever. Gemstone jewelry allows the wearer to express their individuality through color, meaning, and rarity. Birthstones, spiritual connections, and even personal memories tied to certain gems make them more than just accessories. They are extensions of who we are.

2. Ethical Sourcing and Sustainability Matters

In a world where “fast fashion” is losing its appeal, people are becoming more conscious about where their jewelry comes from. Many gemstone jewelers and suppliers now focus on prioritizing transparency and ethical practices to meet this growing demand. But beyond natural gemstones, another innovation is taking center stage: lab-grown diamonds.

3. Affordability Without Compromise

Another major factor driving the return of gemstone jewelry is affordability. Lab-grown gemstone rings and jewelry are often more budget-friendly than their mined counterparts, allowing buyers to invest in high-quality jewelry without the hefty price tag. This accessibility means that more people can enjoy timeless, elegant gemstone jewelry designs, whether for engagement rings, pendants, or everyday wear bracelets. 

4. Celebrities and Influencers are Setting the Trends

From Meghan Markle’s love for aquamarine to Rihanna’s obsession with colorful gemstone rings and necklaces, A-list celebrities are making bold, vibrant stones a staple of their red-carpet looks. Even Dua Lipa, Blake Lively, and even royals like Kate Middleton have embraced gemstone jewelry, proving that these pieces are more than just accessories, they are statements. And it is no secret that where popular celebrities go, fashion trends tend to follow.

5. The Rise of Technology is Gemstone Jewelry Design

Gemstone jewelry is at an all-time high, thanks to groundbreaking advancements in technology and design. Innovative setting techniques now create the illusion of floating gemstones, giving pieces an ethereal, weightless beauty. Precision engineering ensures unmatched durability without compromising elegance, making intricate designs more wearable than ever. Designers are also experimenting with mixed-gemstone combinations, creating fresh and unexpected pairings. The result? Gemstone jewelry that is as timeless as it is modern.

The Most Popular Gemstones for Jewelry in 2025

If you are thinking of adding some gemstone jewelry to your collection or subtly hinting to your partner about your next gift, here are some of the most popular gemstones this year so far:

• Cornflower Blue Saphhire

This rich, velvety blue is a favorite for gemstone engagement rings, symbolizing loyalty and wisdom. 

• Lavender Sapphire

A soft, delicate purple shade that is perfect for our cottage core-loving princesses these days. 

• Pink Ruby

A modern twist on the classic red ruby, perfect for a gemstone engagement ring like Princess Eugenie's.

• Mint Tourmaline

A striking green-blue shade. Perfect if you love and can not decide between emeralds and sapphires. 

• Peach Morganite

This gemstone brings a golden warm hue that has become a crowd favorite in bridal gemstone jewelry.

• Yellow Beryl

Bright, sunshine-like tones that have the potential to bring energy and positivity to any jewelry. 

How is Gemstone Jewelry Being Styled These Days?

If you have been under the impression that gemstone jewelry is just for formal, high-end events, we are here to change that thought. Here is how these stunning gemstone jewelry pieces are being incorporated into everyday wardrobes by everyone in 2025:

Gemstone Jewelry for Work

A simple sapphire pendant or emerald-studded studs can add just the right amount of polish to the classic blazer-and-jeans combo.

Gemstone Rings for Date Night

A ruby or morganite cocktail gemstone ring paired with a little black dress? Instant showstopper.

Gemstone Jewelry for Casual Outings

Stackable gemstone rings or dainty charm bracelets with personalized birthstones add the most meaningful touch to everyday style.

Gemstone Jewelry for Special Occasions

Go all out with a statement necklace featuring mixed gemstones because when else do you get the chance?

Lab-Grown Gemstone Jewelry is the Future

Crafted in high-tech labs using advanced technology, they mimic the natural diamond formation process, resulting in stones that are chemically, physically, and visually identical to the mined diamonds, minus the environmental damage and ethical concerns. 

And the definitely numbers don’t lie. The global lab-grown gemstone and diamond market, valued at $24 billion in 2022, is projected to skyrocket to $59.2 billion by 2032, growing at an impressive 9.6% annually. Clearly, consumers are no longer chasing brilliance. They want gemstone jewelry that aligns with their values.

Traditional diamond mining takes a toll on the planet, causing massive land disruption and consuming large amounts of energy. Lab-grown gemstone jewelry, on the other hand, requires significantly fewer resources, making it the go-to choice for environmentally conscious buyers. Plus, they completely eliminate the risk of unethical labor practices. So, you can wear our diamonds with pride, knowing they sparkle from the inside out. 

And let’s talk value. Lab-grown gemstones and diamonds offer the same dazzling brilliance as mined diamonds but at a fraction of the price. That means more carats, more sparkle, and more impact, without the hefty price tag.

Final Thoughts: Why Gemstone Jewelry is Here to Stay

Unlike some fashion trends that flare up and fizzle out, like the 2000s plastic bracelet and bangle stacks, gemstone jewelry has proven again and again that it is, in fact, truly timeless. Whether you are drawn to its history, symbolism, or simply the sheer beauty of a vibrant stone, there is no denying its lasting appeal. 

In 2025, we are seeing gemstone jewelry not just as a trend but as a movement. One that embraces individuality, sustainability, and artistry. It doesn’t matter if you are wearing a lab-grown sapphire engagement ring, an emerald pendant passed down through generations, or a playful, modern tourmaline ring, your gemstone jewelry is more than an accessory. It is a story, a statement, and a piece of history all wrapped into one. 

So, what is your gemstone of choice? After all, your jewelry box deserves a little color.

Frequently Asked Questions

Is gemstone jewelry a good investment in 2025?

Certain gemstones do hold strong investment value, especially high-quality sapphires, rubies, and emeralds. However, gemstone investments require knowledge opinion, and patience to appreciate in value. 

Are lab-grown gemstones worth buying?

Absolutely. Lab-grown gemstones have the same beauty and durability as natural stones but at a more affordable price. 

Is gemstone jewelry more affordable than diamonds?

In general, yes. Many gemstones are more affordable than diamonds, but rarity plays a big role. High-quality untreated sapphires, rubies, and emeralds can be just as expensive or sometimes even more than diamonds. 

Do gemstones hold their value over time?

It depends on the type and quality of the gemstone. While diamonds are traditionally seen as a store of value, rare-colored gemstones have seen significant appreciation in recent years. Lab-grown fine jewelry offers affordability and beauty but doesn’t carry the same resale value as natural stones.

How do I take care of my gemstone jewelry?

Hard stones like diamonds, sapphires, and rubies can be cleaned with mild soap and water. Sister stones like opals and pearls need gentler handling. So, avoid harsh chemicals and store them separately to prevent scratches. 

What is the best gemstone for everyday wear?

For durability, sapphires and rubies, which score a 9 on the Mohs hardness scale are great for daily wear. Emeralds are a bit softer and require more care. 

Do lab-grown gemstones lose their sparkle over time?

Not if they are properly cared for! Diamonds, sapphires, and other hard gemstones maintain their brilliance with regular cleaning. Softer stones like opals and pearls need a bit of extra care. 

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